LoveFilm’s “New and Improved” Rental Queue – the last straw?

When my DVD rental firm LoveFilm (www.lovefilm.com) told me they were improving my DVD rental queue, I was delighted. Now, I fear I will get a worse service, and a worse experience.

LoveFilm Queue - new and improved, apparently

I’ve been using them for two years now, and generally have been pleased. A while back they seemed utterly incapable of sending anything within my queue’s top twenty, dipping once I recall into the top forty. A while back, they hit on a wheeze called FastTrack, a kind of guaranteed delivery service for items that were no longer in demand. If you wanted one of those films, all you needed to do was put it in your top ten – why the song and dance?

You see, at least they had a queue system. It worked, of a fashion.

Now, instead I just rank my items as high, medium or low.

LoveFilm Queue - a question of priority

I suspect this means it’ll skirt over my High Priority discs, and pluck something from Medium. With a list that hovers around the 100 mark, I don’t expect any of the low priority items will ever get a say.

That’s what I mean about ruining the experience. The discs I wouldn’t keep at the head of my queue always got a chance. I liked the way they’d bubble up the queue, and thrust themselves at you at some unsuspecting moment. They’d done their time, therefore they deserved to be watched. How will the delights like The Station Agent or Lagaan ever reach me if I pause each time I think about raising their priority?
You can probably criticize me for both wanting too much control, yet relishing the lack of it.

Right now, I think I stand even less chance of getting the discs I want, when I want them, compounded by losing out on the little gems. Perhaps I’ll make everything low priority, except for a few. I’ll let you know if it works. Otherwise, know any rental sites that will import my queue (albeit broken?)

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